Job Description

Description:

The Director of Enrollment Communications plans, implements and assesses a comprehensive communications and marketing strategy for the Division of Enrollment Management. 

The Director provides leadership and management of strategic communications and integrated marketing services to the campus community and external stakeholders to advance the University's reputation, build the University's brand, drive enrollment, and enhance the University's image through media relations, public relations, brand management, marketing communications, web/digital communications, social media, and creative services in support of the University's vision, mission, goals and core values. 

In a broad sense, the Director's primary responsibility will be to tell the story of the college in a manner that captures the vibrancy and appeal of our programs.

Primary Function of Organizational Unit:

North Carolina Agricultural and Technical State University is an 1890 land-grant doctoral research university dedicated to learning, discovery, and community engagement. 

The University provides a wide range of educational opportunities from bachelor's to doctoral degrees in both traditional and online environments. With an emphasis on preeminence in STEM and a commitment to excellence in all its educational, research, and outreach programs, North Carolina A&T fosters a climate of economic competitiveness that prepares students for the global society. 

The primary purpose of the Division of Enrollment Management is to effectively manage the current and new student populations to meet the goals of the university. Therefore, the enrollment management unit must communicate effectively to internal and external stakeholders.

Requirements:

Bachelor's degree in communications, marketing, journalism and five years of work experience in a related field; or equivalent combination of training and experience. 

Extensive knowledge of enrollment management and financial aid processes, leveraging, strong verbal, written, public speaking and organizational skills.

Preferred:

• Ten (10) or more years of experience in mass communications.
• Five (5) years (60 months) of professional work experience in public relations, journalism, social media communications, newspaper reporting, radio/television broadcasting with emphasis on production, or web/digital media.
• Master's degree in communications, marketing, journalism, or related field OR Bachelor's degree with extensive experience.
• Demonstrated professional experience in communications, marketing, or related field.
• Demonstrated ability to define goals and objectives, identify target audiences, and measure progress toward communications and marketing goals.
• Demonstrated strong communications, leadership, and interpersonal skills.
• Demonstrated familiarity with a range of communications principles including messaging, writing, editing, graphic design, visual communications, branding, marketing, advertising, electronic communications, and social media.
• Demonstrated ability to be self-motivated and capable of working in a complex matrix management environment.

Special Instructions:

You must complete and submit an electronic application for employment to be considered. Resumes will not be accepted in lieu of completing an electronic application. Applicants seeking Veteran's Preference must attach a DD 214 form. Certificate of Release or Discharge from Active Duty with your application during the process of applying to the job posting. Final candidates are subject to criminal and sex offender background checks. North Carolina A&T State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. North Carolina A&T State University is an Equal Opportunity and Affirmative Action Employer. No one who applies or seeks employment will be denied admission to or employment at North Carolina A&T State University on the basis of race, religion, color, national origin, sex, age, disabling condition, veteran status, political affiliation, genetic information or sexual orientation and sexual identity.

Employee Benefits available to NC A & T permanent employees include the following and more;

• Accrued Vacation and Sick Leave for Eligible Employees
• Community Service Leave
• Aetna – State Health Benefits of North Carolina
• NCFlex – Vision, Dental, Flexible Spending Account, Life Insurance and more
• 12 Paid Holidays
• Teachers and State Employees Retirement System ( TSERS )
• Optional Supplemental Plans – 401k, 403b, 457b and 457
• Employee Assistance Program ( EAP )
• Campus Recreation Center Discount
• University Bookstore Discount
• and more

This position may be eligible for a remote or hybrid work arrangement, consistent with university and state policies. N.C. A&T employees are generally required to reside in North Carolina, within a 2-hour commuting distance of their assigned duty station.

Job Closing Date: 04/17/2025

About North Carolina A&T State University

North Carolina Agricultural and Technical State University is one of the nation’s most highly respected doctoral research, land-grant institutions. With an enrollment of almost 11,000 students, we are committed to fulfilling our mission through exemplary undergraduate and graduate instruction, scholarly and creative research, and effective public service. As a member of the A&T family you will be an integral part of its history and future – joining more than 1,800 current faculty and staff. You will be expected to be a leader and mentor. You will influence the minds that will affect our world. As a change agent, you will use your intellect and influence to make a positive impact on the greater A&T community. A&T will be more than your job, it will become your passion—and that commitment to yourself and others will last a lifetime. Because that’s what Aggies Do!

Connections working at North Carolina A&T State University

Job Tags

Holiday work, Permanent employment, Work experience placement, Remote job, Flexible hours,

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